The Glenfiddich Single Malt Scotch Whiskey, 12 years old has had a makeover and is now known as Our twelve originals. The whiskey now also has a new bottle design.
In honor of the brand’s home in Speyside, Scotland, the new design now features this clearly defined valley, recessed into the face of the glass, for a more chiseled profile. The iconic deer symbol, depicted in gold, is also proudly found in the V-shape of the valley. William Grant’s signature is engraved in gold on the top of the bottle.
The new packaging is currently being rolled out in Kenya, making it the first market on the continent to unveil the refreshed look.
Meanwhile, the 15-year-old was renamed as Our Solera Fifteen, as a more open celebration of the brand’s Solera system; an innovation in the whiskey industry.
The redesigns feature fresh and distinctive new looks, and are intended to appeal to current drinkers, as well as to attract those around the world who wish to experience the wonderful world of single malt whiskey.
“We are delighted to be the first market on the African continent to unveil the new look. The redesign has a distinct reference to Glenfiddich’s heritage and is inspired by the special place where it is produced, Speyside. The flagship range of expressions is not only the most awarded single malts in the world, but is also decidedly favored in Kenya. We believe this contemporary look will be appreciated by our community locally, but will also encourage new whiskey lovers to immerse themselves in our taste experience. Said Mulunda Kombo, National Brand Ambassador.
Glenfiddich’s signature malt, Our Original Twelve, is aged in Oloroso sherry and bourbon casks for at least 12 years, before being uniquely blended in oak casks, to give a beautifully balanced nose complemented by Refreshing rich and complex notes of fresh pear and subtle oak. The Glenfiddich 15 years old, combines whiskeys aged in sherry, bourbon and new oak barrels.
Other Glenfiddich expressions will be deployed subsequently with the Small Batch 18 Year Old in 2020 and the exceptional 21 Year Old in 2021.
Glenfiddich Single Malt Scotch Whiskey is available at the following outlets in Nairobi: Carrefour (some outlets), Chandarana (some outlets), QuickMart and Naivas.